Trident Sales Lab
Your External Sales Partner. Built to Close. Powered by Strategy.
We plug into your business as an extension of your team, building predictable pipelines, booking qualified meetings, curating GTM strategies .
Google, SAP, HubSpot Certified Experts.
With proven GTM & MEDDIC methodologies which drive revenue.
Industries
At Trident Sales Lab, we specialise in high-velocity sales and GTM execution for companies where the product, data-stack or market is complex. Our focus industries are those where you need rigorous targeting, deep ICP alignment and data-driven outreach.
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SaaS & Enterprise Tech
Scale repeatable sales systems for multi-tenant or enterprise-licensed models; convert demos into subscriptions.
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Cybersecurity & FinTech
Navigate long sales cycles and high-stakes procurements; we help you move from pilot-to-contract in secure environments.
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AI, Analytics & Data Platforms
Target analytics-savvy buyers, speak their language and book qualified use-case demos fast.
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EdTech & Professional Services
Leverage our experience with global outreach into regulated/geographically distributed markets.
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Industrial & Automation
Enable factories, hardware-software ecosystems and traditional operations to sell into digital transformation workflows.
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We custom create your sales engine based on your ICP, TAM, GTM strategy to unlock revenue streams in under 90 days!
Custom
Sequences
Lead Sourcing
Identifying
SAM-TAM-SOM
Signals
Our Clients Say
“Joel simplified complex sales cycles and helped drive over £2 million in monthly revenue across mid-market and corporate accounts. A true builder of high-performance sales engines.”
Ahmed - Business OP - BT Group